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The Official WhatsApp Business vs. Delta WhatsApp Business: Which Should You Choose?

Planning Pays Off: 5 Strategies to Get the Most Out of Your Delivery Speed Choice

September 20, 2024

5 min read

Introduction 

WhatsApp has over 3 billion unique active users worldwide in June 2024 and this number is only increasing. Therefore, integrating this platform for rapid and secure customer communication is a great idea for a successful business.
WhatsApp Business has different features for big and small businesses to help create a direct WhatsApp chat link with consumers anywhere and anytime. With advancing technology, there are many third-party applications that you can use instead of WhatsApp Business to pace up to meet increasing communication demands.
Shipyaari’s Delta WhatsApp Business is one such platform that allows successful brand marketing and has several features. In this article, let’s compare the two carefully to understand the best option for your company.

What is an Official WhatsApp Business?

Official WhatsApp Business allows brands to access a direct WhatsApp chat link with their customers in one account, which they can access from two devices. Businesses can use the platform to display product catalogs, send automated messages, and broadcast messages to up to 256 contacts.

What is Delta WhatsApp Business?

Delta WhatsApp Business from Shipyaari is a third-party integration for brands that want more from their business accounts. Delta helps brands with the Green Tick Application, chat support, and catalog integration via Shopify and WooCommerce.
The two have different facilities for brands with diverse needs, and you can choose one based on your brand’s marketing goals. Let us look at the differences in features below for a clearer idea.
Official WhatsApp Business Vs. Delta WhatsApp Business: Differences in Features
The table below will give you an idea about the different features you get with Official WhatsApp Business and Delta, to finalize the one you want to conduct your business.

Features Official WhatsApp Business Delta WhatsApp Business
User Accounts 1 User with 2 devices Depends on the business size
Best for Small businesses Big and small businesses
Business Tools
  • Product Catalog
  • WhatsApp Business profile
  • Automated messages
  • Away messages
  • Segmentation of conversations
  • Shopping cart to purchase items directly from the app
  • All the facilities that WhatsApp Business provides
  • In-built CRM for fast and effective customer management
  • Automated notifications
  • Create and manage ad campaigns
Pricing Free Starting from Rs. 2,499 + GST, depending on the business size and require
Contacts Only the contact on your WhatsApp account Contact from your WhatsApp account, import from Excel sheets, and APIs like Shopify and WooCommerce
Broadcasting Limit 256 Contacts Unlimited with Facebook Manager verification
Manager and Agent Management None A comprehensive dashboard to segment and control manager and agent list
Marketing Analysis None
  • In-depth marketing analysis so you know delivery and open rates through the dashboard
  • Downloadable reports

Official WhatsApp Business Vs. Delta WhatsApp Business: Which to Choose for Your Brand?

If you have a small business, chances are that the Official WhatsApp Business may work for you. But if your business is medium-sized or large, Delta WhatsApp Business is a much better option.
The platform offers a comprehensive dashboard for a successful direct WhatsApp chat link with your team and consumers worldwide. The application allows effective post-purchase communications, contact segmentation, and in-depth analytics to help your business grow at reasonable prices.

Conclusion

The first step in choosing the best option is understanding which is compatible with your requirements. Look at the different aspects like pricing, features, and ease of use to make a well-informed decision for your company’s growth.
Want to keep customers updated with rapid communication? Consider partnering with Delta by Shipyaari. The platform has several features that help you create a direct WhatsApp chat link with customers, allowing for a wider reach in less time.
Use Delta WhatsApp Business today to upgrade to new heights of success. It offers features like broadcasting, live chat support, AI chatbots, and automated notifications to solve your consumers’ issues instantly.

Frequently Asked Questions

To get an Official WhatsApp Business account, log in to your Facebook Business Manager account, go to ‘Settings,’ choose ‘Accounts,’ and click ‘WhatsApp Accounts’ where the screen will show you all the accounts. Choose the account you want to verify and contact the support system to get the status of your official account. Enter account details and you can track your verification status.

There is no one-solution-fits-all answer here, but a good idea is to understand your company’s budget and requirements to choose the brand that matches your brand voice. Shipyaari is a versatile brand that fits small and big businesses with different plans at varying price points. Shipyaari’s Delta WhatsApp Business is excellent at increasing click rates for higher conversion and profits.

WhatsApp Business essentially shares the same interface as regular WhatsApp. The two are free, but the former has features that can benefit businesses, such as broadcasting, message automation, and product stores. These can be beneficial for businesses selling products or providing services because they give them a platform for easy customer communication.

Delta WhatsApp Business is a third-party integration that helps you get the most out of your WhatsApp marketing strategy. The brand uses Facebook Business Management to get your account started, so you can be sure that Delta is 100% safe, as it prioritizes every brand’s confidentiality.

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