Introduction 

Are you looking to engage your customers on WhatsApp, one of the world’s most popular messaging apps? With many of your customers already using it, connecting with them on a familiar platform makes it easier for them to reach your business.
This approach not only strengthens customer loyalty, leading to higher revenue and profit, but also helps manage costs while enhancing customer satisfaction. A WhatsApp bot, powered by pre-set rules or AI, is central to achieving this. In this blog, we will teach you how to build a WhatsApp bot.

5 Steps for Building a WhatsApp Bot

WhatsApp chatbot provides customers with round-the-clock support, immediate and precise responses, and tailored services. Therefore, to build one for your business need here is the step-by-step guide you can consider:

1. Get a New Phone Number

To set up a WhatsApp bot for your business, it is advisable to get a new phone number, even if you have used WhatsApp Business before.
Furthermore, as this is essential for verification during the setup process, ensure the number can receive text messages. This helps ensure a smooth setup and keeps your business communications organized and separate. 

2. Set up a WhatsApp Business Profile

Set up a business profile to establish credibility for your chatbot WhatsApp. WhatsApp Business also provides extra features designed to enhance your customer service.
To get a verified WhatsApp Business profile, you will need to provide your business details for approval. Once verified, you will receive access to the WhatsApp Business API, which is crucial for integrating your chatbot. This access enables seamless integration and enhances your ability to engage with customers effectively.

3. Choose the Right Chatbot Platform

You can create a WhatsApp bot in two ways: either by coding it yourself or using a no-code chatbot platform like Delta by Shipyaari.
Using a no-code platform simplifies the process of creating a chatbot WhatsApp, so you do not have to deal with the technical challenges yourself. Just connect your WhatsApp Business profile with the chatbot provider to enjoy all the advantages of a WhatsApp bot for your business.
This approach streamlines setup and ensures you can quickly enhance your customer interactions.

4. Design the Flow of WhatsApp Bot

The next step is to design the flow of your WhatsApp bot to align with your business needs. To ensure accuracy and effectiveness, start by understanding your customers’ intent and anticipating their common questions.
Additionally, use customer data to craft relevant and personalized responses. Once everything is set up, enable automated replies on your WhatsApp bot to ensure smooth and efficient communication. Regularly review and adjust the WhatsApp bot’s flow based on customer feedback to keep it responsive and effective.

5. Promote WhatsApp Bot

Once your WhatsApp bot is ready, share it with your customers using a chat link, QR code, or as a widget on your website.
You can also send the chat link through bulk WhatsApp messages to your customer list. You can even share a few tips on how they can use the chatbot. This approach ensures maximum visibility and helps your customers easily access and benefit from the bot.

Conclusion

WhatsApp bots will help make your customer service prompt, effective, and accurate with the help of pre-defined rules and automated, personalized responses. They will also make it easier for you to handle mass customer queries without any huge additions to the costs.
Additionally, with improved and convenient customer support, your customers’ loyalty towards your business will be strengthened. By using tools like Delta by Shipyaari, you will be able to easily set up a chatbot WhatsApp for your business.